By misheeee509 
BMW has partnered with AirConsole and Mattel to introduce in-car gaming to its vehicles, enhancing the entertainment options for passengers during travel. This collaboration aims to transform the vehicle’s infotainment system into a gaming platform, allowing occupants to enjoy games directly from their seats.
UNO® Car Party! Integration
One of the notable offerings from this partnership is UNO® Car Party!, a digital version of the classic card game UNO. Launched on August 21, 2024, this game is available in over 500,000 BMW and MINI vehicles equipped with the latest infotainment systems. citeturn0search2
How It Works
- Game Setup: Passengers can play UNO® Car Party! when the vehicle is parked. The game’s interface appears on the car’s infotainment screen, while players use their smartphones as controllers by connecting through AirConsole’s system. citeturn0search0
- Multiplayer Experience: Up to four players can participate, with each viewing their cards privately on their phones, ensuring a seamless and interactive gaming experience. citeturn0search2
Safety Measures
To prioritize safety, UNO® Car Party! is designed to be playable only when the vehicle is stationary. This feature allows passengers to enjoy the game during stops, such as rest breaks on road trips or while the vehicle is charging. citeturn0search0
Future of In-Car Gaming
This initiative is part of BMW’s broader strategy to enhance digital experiences within their vehicles. By collaborating with partners like AirConsole and Mattel, BMW is expanding its in-car entertainment offerings, making travel more enjoyable for passengers. The company plans to continue integrating various games and interactive features into its vehicles, aiming to transform waiting times into engaging moments. citeturn0search1
For more information on BMW’s in-car gaming initiatives and other digital enhancements, you can visit the official BMW Group website. citeturn0search0
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